The skincare industry can often be a confusing and overwhelming place for consumers. With a plethora of products on the market, each making bold claims about their health benefits and transformative properties, it can be difficult to separate fact from fiction. Unfortunately, not all manufacturers are entirely truthful in their marketing, and the claims made about their products can sometimes be greatly exaggerated.

It is therefore crucial for consumers to perform due diligence when shopping for skincare products. Taking claims about products at face value may leave consumers out-of-pocket and underwhelmed, with products that do not live up to their promises. It is important to critically analyze the claims made about a product, and compare them to the ingredients used within the product. This can help to establish a ‘truth assessment’ and determine whether or not the product really will live up to its claims.

In this article, we will be conducting a critical analysis of the ‘Caffeine Solution 5% + EGCG’ eye serum by The Ordinary. This popular brand is known for its affordable and effective skincare solutions, but does this particular product live up to the hype?

Let’s look at the main claims being made about this product and break them down:

Claim #1: The Product Reduces the Look of Puffiness in the Eye Contour

The Ordinary’s Website States: “Caffeine Solution 5% + EGCG is a water-based serum that reduces the look of puffiness in the eye contour.”

Truth Assessment: True

Explanation: The product contains caffeine, which is a well-known vasoconstrictor. This means it can help to reduce the appearance of puffiness by constricting the blood vessels in the area where it is applied. This can result in a temporary reduction in swelling and puffiness. Additionally, the product contains hyaluronic acid, which is known for its hydrating properties. This can help to plump up the skin, further reducing the appearance of puffiness.

Claim #2: The Product Reduces the Look of Dark Circles in the Eye Contour

The Ordinary’s Website States: “Caffeine Solution 5% + EGCG is a water-based serum that reduces the look of dark circles in the eye contour.”

Truth Assessment: Possibly

Explanation: The product contains caffeine, which can help to constrict blood vessels and reduce the appearance of dark circles caused by blood pooling or stagnation. However, dark circles can be caused by a variety of factors, including hyperpigmentation and thin skin, which caffeine may not affect. The product also contains melanin, which could potentially darken the skin, potentially counteracting the effects of the caffeine. Therefore, while the product may help to reduce the appearance of some types of dark circles, it may not be effective for all causes.

Claim #3: The Product Works by Combining a High Concentration of Caffeine with a Highly-Purified Epigallocatechin Gallatyl Glucoside (EGCG)

The Ordinary’s Website States: “The formula works by combining a high concentration of caffeine with a highly-purified epigallocatechin gallatyl glucoside (EGCG).”

Truth Assessment: True

Explanation: The ingredients list confirms that both caffeine and Epigallocatechin Gallatyl Glucoside (EGCG) are included in the formula. Caffeine is known for its vasoconstrictive properties, which can help to reduce the appearance of puffiness and dark circles. EGCG is a type of catechin found in green tea, and it is known for its antioxidant properties. Antioxidants can help to protect the skin from damage caused by free radicals, which can contribute to signs of aging like wrinkles and dark spots. Therefore, the combination of these two ingredients could potentially provide the claimed benefits.

Assessment Verdict:

Truth Rating: 7/10

Overall likelihood for product to make good on its claims: Likely

The Ordinary’s Caffeine Solution 5% + EGCG does contain ingredients that are known to reduce the appearance of puffiness and dark circles, and to provide antioxidant benefits. However, the effectiveness of these ingredients can vary greatly depending on individual skin types and the specific causes of puffiness and dark circles. For example, while caffeine can help to reduce puffiness caused by fluid retention, it may not be as effective for puffiness caused by other factors such as fat deposits or aging skin. Similarly, while caffeine can help to reduce the appearance of dark circles caused by blood pooling, it may not be effective for dark circles caused by hyperpigmentation or thin skin.

It’s also important to note that this assessment assumes that all ingredients are used in effective quantities. In skincare formulas, ingredient lists are in weight order, meaning that the first ingredient listed is the one that is present in the highest quantity. However, this doesn’t necessarily mean that the first ingredient is the most effective one, or that the last ingredient is the least effective one. The effectiveness of an ingredient can depend on many factors, including its concentration, its interactions with other ingredients, and the specific skin concerns it is being used to address.

Remember, when evaluating skincare products, it’s important to look beyond the marketing claims and consider the specific ingredients and their potential effectiveness. Be skeptical of claims that seem too good to be true, and remember that everyone’s skin is different – what works for one person may not work for another. Always patch test new products to ensure they don’t cause irritation, and consider consulting with a dermatologist or skincare professional for personalized advice.

This product review has been commissioned by Truth In Skincare (TiS), an independent industry regulator. The review is conducted by a TiS-appointed industry consultant, who utilizes a variety of reliable sources to ensure the accuracy and comprehensiveness of the information provided. These sources include CosIng (Cosmetic Ingredient Database – by the European Commission), the Personal Care Products Council (PCPC), and The US Food & Drug Administration (FDA). Additionally, various publicly available sources are also consulted to provide a well-rounded perspective on the product under review.