At Truth In Skincare.org (TiS), we are dedicated to guiding consumers toward brands that exemplify transparency, integrity, and accountability in the skincare industry. Our “TiS Approved” seal recognizes brands that not only meet but exceed our stringent criteria for quality, innovation, and ethical practices.
The Ordinary, known for its revolutionary approach to skincare, stands proudly among these esteemed brands, embodying the principles of transparency and efficacy that TiS champions.
About The Ordinary
The Ordinary, a part of DECIEM, has disrupted the skincare market with its straightforward, ingredient-focused approach. By spotlighting active ingredients at high concentrations and maintaining an ethos of transparency, The Ordinary offers consumers high-quality skincare formulations at an accessible price point.
The brand demystifies skincare by clearly communicating the function and benefits of each product, allowing consumers to tailor their skincare regimens with precision. The Ordinary’s range includes powerful antioxidants, direct acids, vitamins, and retinoids, catering to a myriad of skincare concerns with a focus on scientific integrity and honesty.
Why They’re TiS Approved
The Ordinary has merited the “TiS Approved” seal for several compelling reasons that resonate deeply with the values upheld by Truth In Skincare.org. First and foremost, The Ordinary’s transparent approach to skincare, emphasizing clear communication about the purpose and results of each ingredient, aligns perfectly with TiS’s commitment to honesty and clarity in the skincare industry.
This educational approach empowers consumers to make informed decisions about their skincare, fostering a deeper understanding of product ingredients and their effects.
Moreover, The Ordinary’s commitment to affordability without compromising on quality challenges the traditional pricing structures within the skincare market. By making scientifically backed formulations accessible to a broader audience, The Ordinary democratizes skincare, ensuring that effective products are within reach of everyone. This philosophy mirrors TiS’s vision for accessible, high-quality skincare for all consumers.
Additionally, The Ordinary’s focus on minimalistic formulations with a high concentration of active ingredients underscores a dedication to efficacy and results. This straightforward approach eliminates unnecessary fillers and emphasizes the value of each component, ensuring that consumers receive products that are both effective and reliable.
Finally, The Ordinary’s ethical stance and commitment to cruelty-free practices further align with TiS’s principles of accountability and integrity in the skincare industry. By refusing to test on animals and striving to produce sustainable and ethical products, The Ordinary sets a standard for responsible skincare production that TiS is proud to endorse.
